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Social Marketing and Consumers: 4 Distribution Strategies That Are Still Effective

Source: adweek.com - Jul 27, 2017

While creating high-quality content is essential, it won’t do you any good if no one sees it. You have to get it to the right people—your target audience—to attract new customers.

When trying to reach new audiences, you have to keep in mind that the internet is growing fast, more and more marketers are creating content and the human attention span is trailing that of the goldfish. Plus, artificial intelligence has been introduced into the equation, and marketers are still trying to fit it into the chain.

Does it mean you have to rethink your content distribution strategy?

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Category: General Business